Technology rapidly changes, and sometimes it becomes increasingly overwhelming to keep up with its pace. The mobile arena follows through the same line in that. In the year 2007, when Steve Jobs, the then CEO of Apple Inc., stunned the world by presenting the first iPhone, with apps or applications. It was a path-breaking way to interact with the interface of the phone, and that excited a lot of phone and technology enthusiasts. Some of the applications are more focused on the content, while there are others that are purely focused on lead retrieval.
Tablets, as well as smartphones, are present in the hands of most of the attendees of professional events and conferences these days. It is estimated that about one-third of corporate and conference planners make use of engaging mobile event apps to schedule and regulate meetings. The demand is increasing every single year as there is a rising expectation of accessing information through mobile devices at every event participants attend, whether they are large conferences or closed group meetings.
Apps get you data
There is so much information available at present to anyone (they can be attendees or organizers) who wants to learn about the benefits or advantages of using event/conference apps. They can look for the right information on things to look for prior to purchasing an application and ways to implement them. This information is spread all over the place, and sometimes it can be overwhelming to find the right one. That is why we have created this post to help you out with some basic information to get you started.
First, you need to understand the basics, which is the meaning of the mobile event apps. Event or conference apps are installed on your smartphone to be used within the context of a physical or virtual event. These applications provide the latest information on the event, allowing interaction within the community, and engaging the stakeholders as and when required. An effective app with solid storage can help your business lead the market; for such strategies, you can rely on Future Strategy.
These are must-have features of mobile event apps:
Integration – You must sync in both ways within the ecosystem; most likely, it will be your EMS or Event Management Software application.
Engagement – This is not just about using social media; it is much more than that. You can add voting rights to participants, use the personal message feature within the application, and ensure the app features some robust engagement tools.
Personalization: The agenda, meeting schedules, and time of the event, an attendee should be able to create their own experience by personalizing their participation day at the event or conference.
Data and RoI – Market the event and also leverage the data from the event. These will allow you to create a better experience in the upcoming events and keep your clients/stakeholders happy.
Well, if you want to increase the productivity of your business and leave all your competitors behind then, you must start thinking about different enterprise apps integration to your business.