Press Release

Location Analytics Market is ready for its next Big Move | Alteryx, Esri, Google LLC, HERE Technologies, Hexagon

iCrowdNewswire   Mar 8, 2021  2:00 AM ET

Location Analytics Market by Component (Software and Services), Location Type (Indoor and Outdoor), Deployment Mode (On-premise and Cloud), Application (Remote Monitoring, Sales & Marketing Optimization, Asset Management, Risk Management, Facility Management, and Others) Industry Vertical (BFSI, Retail & Consumer Goods, Healthcare, Hospitality, Transport & Logistic, Government, IT & Telecom, Media and Entertainment, and Others), and Region: Global Opportunity Analysis and Industry Forecast, 2020-2027  , Covid 19 Outbreak Impact research report added by Report Ocean, is an in-depth analysis of market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider Location Analytics market, and compares it with other markets., market definition, regional market opportunity, sales and revenue by region, manufacturing cost analysis, Industrial Chain, market effect factors analysis, Location Analytics market size forecast, market data & Graphs and Statistics, Tables, Bar &Pie Charts, and many more for business intelligence. Get complete Report (Including Full TOC, 100+ Tables & Figures, and Chart). – In-depth Analysis Pre & Post COVID-19 Market Outbreak Impact Analysis

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“Location Analytics Market By Component, Location Type, Deployment Mode, Application, Industry Vertical and Region: Opportunity Analysis and Industry Forecast, 2020-2027,” The global location analytics market size was valued at $10.29 billion in 2019, and is projected to reach $31.13 billion by 2027, registering a CAGR of 15.5% from 2020 to 2027.

The growth of the global location analytics market is mainly driven by proliferation of smartphones and upsurge in usage of GPS-enabled devices. In addition to this, factors such as growing usage of spatial data and analytical tools, increasing adoption of location analytics for asset management across various industries, and rise in adoption of location analytics in retail sector fuels the market growth. Moreover, increase in the adoption of location-based services during COVID-19 pandemic fueling the market growth. However, consent and privacy concerns may hamper the market growth to some extent. On the other hand, emergence of advanced technologies in the field of GIS, and integration of AI with location analytics is expected to provide lucrative opportunities for the location analytics market growth during location analytics market forecast period.

In 2019, the global location analytics market was dominated by the software segment, and is expected to maintain its dominance in the upcoming years, due to surge in adoption of location analytics in the organization to provide personalized and integrated products and services to customers. The location analytics software allows companies of all sizes to gain a competitive advantage with mapping tools for business. However, the services segment is expected to witness the highest growth, due to an extensive adoption of services among end users, as it ensures effective functioning of location analytics software throughout the process.

By location type, the global location analytics market share was dominated by the indoor segment in 2019 and is expected to maintain its dominance in the upcoming years, due to the extensive usage of smart devices and smartphones which are integrated with advanced location-based services. However, the outdoor segment is expected to witness the highest growth, due to the increasing adoption of location based marketing/advertising by the organizations to target consumers at a person-level with offline or online messaging based on physical location.

The COVID-19 outbreak has low impact on the growth of the location analytics market, as the adoption of location intelligence or analytics is increased to understand the impact of COVID-19 on consumer behavior and the economy. On the other hand, healthcare systems are experiencing an unprecedented level of demand for location data, with numerous countries having to inspect medical facilities, including primary care clinics, hospitals, and retirement homes to analyze care capacity and vulnerability. For instance, in March 2020, to help public health agencies as well as other organizations to initiate their response, Esri launched ArcGIS Hub Coronavirus Response template with complimentary six-month ArcGIS Online subscription for ArcGIS Hub. ArcGIS Hub is a framework used for building websites to analyze and visualize crisis in the context of population and assets of community or organization.

Furthermore, businesses across the globe are planning to come back stronger; hence, location analytics software adoption would help them to map COVID-19 density zones to plan their business operations accordingly. For instance, in May 2020, Transerve Technologies, a provider of geospatial solutions launched a solution to map COVID-19 density zones using remote sensing and geospatial technologies.

Key Findings Of The Study

By component, in 2019 the software dominated the location analytics market size. However, the services segment is expected to exhibit significant growth during the forecast period.

On the basis of location type, the indoor segment accounted for the highest revenue in 2019, however, the outdoor segment is expected to witness highest growth rate in the forecasted period.

Depending on deployment mode, the on-premise generated the highest revenue in 2019. However, the cloud segment is expected to witness highest growth rate in the near future.

On the basis of application, the remote monitoring segment accounted for the highest revenue in 2019, however, the asset management segment is expected to witness highest growth rate in the forecasted period.

On the basis of industry vertical, the retail & consumer goods segment accounted for the highest revenue in 2019, however, the IT & telecom segment is expected to witness highest growth rate in the forecasted period.

Region wise, the location analytics market was dominated by North America region. However, Asia-Pacific is expected to witness significant growth in the upcoming years.

Some of the key location analytics industry players profiled in the report include Alteryx, Esri, Google LLC, HERE Technologies, Hexagon, Microsoft Corporation, Oracle Corporation, Pitney Bowes, Sisense Inc., Syncsort, Trimble Inc. This study includes market trends, location analytics market analysis, and future estimations to determine the imminent investment pockets.

Key Segments Studied in the Global Location Analytics Market 

Professional Key players:  Some of the key location analytics industry players profiled in the report include Alteryx, Esri, Google LLC, HERE Technologies, Hexagon, Microsoft Corporation, Oracle Corporation, Pitney Bowes, Sisense Inc., Syncsort, Trimble Inc. This study includes market trends, location analytics market analysis, and future estimations to determine the imminent investment pockets.

Market Segmentation:

Location Analytics Market by Component (Software and Services), Location Type (Indoor and Outdoor), Deployment Mode (On-premise and Cloud), Application (Remote Monitoring, Sales & Marketing Optimization, Asset Management, Risk Management, Facility Management, and Others) Industry Vertical (BFSI, Retail & Consumer Goods, Healthcare, Hospitality, Transport & Logistic, Government, IT & Telecom, Media and Entertainment, and Others), and Region: Global Opportunity Analysis and Industry Forecast, 2020-2027

Regional Scope:   North America, Europe, Asia Pacific, Oceania, South America, Middle East & Africa

Segments Covered:

Product Types, Applications, End-Users, Regions, Top Companies and more.

A combination of factors, including COVID-19 containment situation, end-use market recovery & Recovery Timeline of 2020/ 2021

covid-19 scenario

Market Behavior/ Level of Risk and Opportunity

End Industry Behavior/ Opportunity Assessment

Expected Industry Recovery Timeline

Business Impact Horizon

Opening of Economy by Q3 2020

xx

xx

xx

xx

Recovery – Opening of Economy extended till Q4 2020 / Q1 2021

xx

xx

xx

xx

Geographical Breakdown: The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the impact and recovery path of Covid 19 for all regions, key developed countries and major emerging markets.

Country Level Break-Up: United States, Canada, Mexico, Brazil, Argentina, Colombia, Chile, South Africa, Nigeria, Tunisia, Morocco, Germany, United Kingdom (UK), the Netherlands, Spain, Italy, Belgium, Austria, Turkey, Russia, France, Poland, Israel, United Arab Emirates, Qatar, Saudi Arabia, China, Japan, Taiwan, South Korea, Singapore, India, Australia and New Zealand etc.

In-Depth Qualitative COVID 19 Outbreak Impact Analysis Include Identification And Investigation Of The Following Aspects:
The research includes the key strategic activities such as R&D plans, M&A completed, agreements, new launches, collaborations, partnerships & (JV) Joint ventures, and regional growth of the key competitors operating in the market at global and regional scale.

Key Market Features in COVID-19 Outbreak:

The report highlights market features, including revenue, weighted average regional price, capacity utilization rate, production rate, gross margins, consumption, import & export, supply & demand, cost bench-marking, market share, CAGR, and gross margin.

Market Highlights & Approach
The report provides the rigorously studied and evaluated data of the top industry players and their scope in the market by means of several analytical tools. The analytical tools such as Porters five forces analysis, feasibility study, SWOT analysis, and ROI analysis have been practiced reviewing the growth of the key players operating in the market.

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Key questions answered: Study Explore COVID 19 Outbreak Impact Analysis

Q.1 What are some of the most promising potential, high growth opportunities for the global market by application, by product, by end user and by region (North America, Europe, Asia Pacific, and the Rest of the World)?

Q.2 Which segments will grow at a faster speed and why?

Q.3 Which regions will grow at a faster speed and why?

Q.4 What are the key factors affecting market dynamics? What are the drivers and challenges of the market?

Q.5 What are the business risks and threats of market?

Q.6 What are emerging trends in market and the reasons behind them? 

Q.7 What are some changing demands of customers in the market?

Q.8 What are the new developments in the market? Which companies are leading these developments? 

Q.9 Who are the leading players in market? What strategic initiatives are being implemented by key players for business growth?

Q.10 What are some of the competitive products and processes in this market?

Q.11 What M & A activities have taken place in the last five years in this market?

The Study Explore COVID 19 Outbreak Impact Analysis

  • What should be entry strategies, countermeasures to economic impact, and marketing channels?
  • What are market dynamics?
  • What are challenges and opportunities?
  • What is economic impact on market?
  • What is current market status? What’s market competition in this industry, both company, and country wise? What’s market analysis by taking applications and types in consideration?

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Key Points Covered in Location Analytics Market Report:

Chapter 1 COVID-19 Outbreak-Global Location Analytics  Market Business Overview
Chapter 2 Major Breakdown by Type
Chapter 3 Major Application Wise Breakdown (Revenue & Volume)
Chapter 4 Manufacture Market Breakdown
Chapter 5 Sales & Estimates Market Study
Chapter 6 Key Manufacturers Production and Sales Market Comparison Breakdown
…………………..
Chapter 8 Manufacturers, Deals and Closings Market Evaluation & Aggressiveness
Chapter 9 Key Companies Breakdown by Overall Market Size & Revenue by Type
………………..
Chapter 11 Business / Industry Chain (Value & Supply Chain Analysis)
Chapter 12 Conclusions & Appendix

……..and view more in complete table of Contents

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